Philosophy

Philosophy

Our philosophy is simple: Radiant beauty begins with a healthy body and the beauty products we use should support our health & wellness.

It’s so unfortunate that when a woman sets out to pamper and beautify, she’s often putting harmful ingredients on her skin. The effects of these unhealthy ingredients may not be noticed immediately and, too often, the harmful effects are happening below the surface and women don’t even know. ┬áThere are more healthy choices available today but, unfortunately, many products that market themselves as natural and healthy are misleading.

EMM (Elements Mineral Makeup) is a growing make-up brand, started by a few women in Vancouver BC Canada, who have a simple promise: if you see EMM on the label, you can trust that the product is safe and natural and will not interfere with your health.